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Nike Seizes Controversy By The Bullish Horns
Why Nike was right to feature Colin Kaepernick in its controversial new ad | Reuters Events | Sustainable Business
A Social Media and Sentiment Analysis of Nike (NKE): What Does It Mean for Future Purchase Intent? | Sentieo
Controversy a victory for Nike's admen
Worst PR Disasters of 2019 - Contentworks
Nike's approach to marketing: Then and now | BANKNOTES
When bad publicity fuels brand image
Kaepernick Campaign Created $43 Million in Buzz for Nike - Bloomberg
4 Branding Lessons From Nike's Colin Kaepernick Ad
Nike campaign tests 'all publicity is good publicity' adage - RetailWire
Nike's diversity advert causing a backlash in Japan - BBC News
Just Divided over Nike's New Ad - Mindful Marketing
NIKE's 8 Powerful Marketing Strategies & Tactics
Darren Rovell on Twitter: "How much in publicity value has Nike garnered since Colin Kaepernick first released this ad on Monday afternoon? Here's the math from @ApexMGAnalytics. https://t.co/DkoVRZmjhp" / Twitter
Nike's Colin Kaepernick Ad Campaign: Courting Controversy or Playing Politics? - Banfield Agency : Banfield Agency
Nike Sustains Swift Reputation Hit Following Kaepernick Ad
Nike sales booming after Colin Kaepernick ad, invalidating critics - ABC News
Colin Kaepernick: #BoycottNike trends, Trump tweets after 'Just Do It' announcement - The Washington Post
Nike shares fall amid backlash over Colin Kaepernick ads
How Effective is Nike's Social Media Strategy? | Brand24
Nike shares slip on the heels of Zion Williamson sneaker malfunction
Nike: From Sweatshops to Leadership in Employment Practices - ppt download
Nike, Once Cutting Edge, Seeks to Regain Its Brand Aura - The New York Times
Assessing the fallout--good and bad--of Nike's Kaepernick ad | Ad Age
Worst PR Disasters of 2019 - Contentworks
Criticism of Nike over Kaepernick ad prompts some to buy its gear